Quân Pham

Multimedia designer inspired by the outdoors, youth culture, and people coming together.

Design at Harper + Scott. Previously at Nike, Warner Bros, and Wasserman.

 Gallery

 Work
       Converse
       Public Domain
       I Miss The Way Back
       New Balance 725V1
       Wild Blue
       Room To Grow
       AE x Timberland
       DC Comics

 About









@2025





New Balance 725V1
[Concept Project]
Photo and video campaign highlighting the 725V1’s design. The usage of natural motifs points to the shoe’s breathable design as well as physically representing that this iteration is a growth from previous models.

In addition to the digital assets, I created an AR activation for the campaign as a way to continue “bringing freshness to the familiar.” Using SnapAR, users have the ability to scan codes and bring the shoe to life even more.

I extended this campaign further by experimenting with project mapping, masking the videos of the shoe onto New Balance products. I imagine the use case of this projection mapping to live within store displays or installations.
Special thanks to Carrie Chen.